Back in the 90s, a research firm by the name of MarketWave, Inc., had done a study on around 6000 people who were not and had never been business owners. They had to answer just one simple question; would they ever like to own a business of their own in case all obstacles or hindrances preventing them from starting the business were to be removed? In essence, it was quite a straight forward question asking them whether they would prefer to be a business owner or a worker. A surprisingly high percentage, about 85% of them, favoured owning a business instead of working for someone else. We all know, however, that the reality cannot be any farther than this.
The fact is that not many people, despite wanting to own a business, ever dare to start one. Most of them stay bound to a 9-5 lifestyle, working for someone else for throughout their life. Why though? That was the question we were desperate to find an answer for. There must be some strong reasons for this phenomenon. We decided to find out. What came to our attention right from the start was that while most people fancy the idea of being a business owner, it’s the dreadful feeling of starting on their own and from scratch that keeps them away from even trying.
Moreover, their concerns to do with starting a business could broadly be categorized into the following main points:
- It requires large sums of cash
- It requires a lot of time
- It is full of obstacles
- They didn’t know where to start
In addition, most people had other situational concerns such as mortgage payments, education loans, a family that was dependent on them etc. A large number of individuals simply said that they had lost the game and were past the point of no return now. For those of us who have seen the world of Network Marketing, this is where the fun starts.
When you think about it, Network Marketing allows one to start a business for as low as $500, and with just about 10-20 hours of work put in per week. This also allows for most network marketing professional to stay employed elsewhere and be still engaged in their business albeit part-time. This potential of having the safety net of a job or an alternate income while you’re slowly but surely setting up a viable business for yourself makes Network Marketing industry one of the best.
Imagine retiring at an early age with good, robust monetary security, all achieved without having to put in large sums of money as traditional businesses would require! That’s what the Networking industry allows you to do and therefore leaves you with no chance to doubt your potential of success with it or hold back yourself from starting on the basis of these 4 fears.
So, go on and join the industry of today, be a proud and successful Network Marketing professional!
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